Built On a Simple Idea

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When salespeople can show the business value of their products, they close more deals.

Exceptional Salespeople

Why are there so few exceptional salespeople?

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Because most salespeople have never been trained to sell total business value, and they lack the coaching to make it routine.

value made simple

WGC creates a portfolio map of your offerings
defining how your products make a business
impact on the customer’s business

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Financial Training

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Next, WGC provides
financial training specific
to your product portfolio

Course Covers:
  • - How to collect discovery data
  • - Showing Financial Impacts
  • - NPV, IRR, Payback and Risk
  • - Capital Purchase vs SaaS

Creating a Compelling Business Case

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Delivering Executive Presentations

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Lastly, WGC trains your sales team how to create and deliver a killer data driven executive presentation

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Close More Deals

If you are ready to stop
pitching “product”…

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and start selling
business value…

FAQs

  • How long does it take to create a portfolio map?
    Creating a portfolio map takes 1 to 3 months depending on the complexity of the product offering.
  • Which industries have WGC created portfolio maps for?
    Customer Experience, Collaboration, Video, Digital Signage, Hospitality, Retail, Mobile Apps, Higher Ed, K-12, Networking, Supply Chain, Talent Management, Energy, Utilities, Workforce Productivity, eCommerce, Marketing, Professional Services, and New Industries are being added on a regular basis.
  • How does WGC training impact our sales process?
    WGC training and portfolio mapping makes your current sales process more effective because it focuses the sales team on business value.
  • How does WGC training help the sales team conduct discovery?
    Portfolio mapping identifits how your products make a business impact on the customer’s business. Part of the process is defining the data requirements.
  • How long is the training?
    Training can vary from a 1/2 day to 3 days depending on the options selected.
  • How is training priced?
    WGC training is priced on a per participant basis.